Ways to Find a Quality Copywriter
If you're interested to make money online, you're going to have to have a website. If you want that site to be profitable, it needs to be written extremely well. Unless you are already a copywriter yourself, it's in your best interest to employ someone who is qualified to write the text for your website. An expert copywriter will generate a lot more cash than you would ever even be able to hope to see if you attempted to do all of the writing by yourself. Apparently, however, not every copywriter is as good as every other copywriter. Some have great talent. Some, on the other hand, don't have any but are trying their hand at copywriting as someone told them that online writing would be a cinch. The following are some ways to help you distinguish the good copywriters from the bad copywriters.
Does the copywriter have his or her own site? Any copywriter worth hiring is going to have his or her own web site that contains a bio, a few samples and a resume (and anything else the writer feels like sharing). If the writer has no website, how can they tell you that they'll be able to help you with the one you are building? Pay attention to the copy used on this site too. If there are lots of mistakes, this is not a good sign.
How favorably do you respond while you are going over the copywriter's own web copy? This goes beyond the simple discovering of grammatical and syntax errors. Do you have any form of emotional response to the text on the web site? Does it make you like the the copywriter? Does it make you want to go on reading and find out more about the person? Does the copy make you feel like you want to employ that copywriter right away? Does it make you want to run for the hills? Does it make you furious? All of these are important reactions and you have to heed them.
Inquire into the writer's's background a bit. Search for reviews on independent websites and online forums. It's remote that you will come across any negative reviews on the writer's own site. You want to do a search for the writer's name to determine if there are any testimonials or reviews on sites that aren't run by or able to be manipulated by the writer him or herself. Pay attention to these reviews. It is smart to ask the writer for references also. You must actually contact each reference and get an honest opinion about the writer from each person.
Be sure you spend at least a little time going over samples furnished by the writer. It is a good idea to inquire about samples beyond the samples that can be read on the website. This is especially important when you're trying to hire a writer who claims to be an expert in a certain field. If the writing seems like a rewritten Wikipedia article, next page you need to find another copywriter.
There arelots of ways to figure out whether or not a copywriter is worth hiring. You ought to do some homework and discover more about the writer in terms of his or her ethics, reputation and personal character.